MUS-C-102 Amplify Your Voice: An Indie Artists Roadmap to Sucess

By Shana Simone Categories: Arts, Business, Music
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About Course

Hello HTU Family! This 6-week course is designed to empower independent artists to build the confidence, skills, and strategies needed to carve out their unique space in the music industry. It combines mindset transformation, industry education, and actionable marketing techniques to help artists go from invisible to unstoppable.

This course is suitable for artists of all kinds, or anyone with an interest in learning more about what the music industry entails.

*Classes will begin on Sunday, June 1st at 7pm and will be held every Sunday at 7pm.

*Office Hours will be Tuesdays at 6:30pm

@shana.simone

Enrollment is now open!!@HillmanTok Univeristy for my #class titled “Amplify Your Voice: An Indie Artists Roadmap to Success @htustudents @HillmanTok University Official #fypシ #hillmantok #htustudents #musicprofessor #professorpraise #brickbybrick #greenscreen

♬ original sound – Shana Simone

What Will You Learn?

  • -Foundations of Confidence
  • -Navigating the Industry
  • -Creating Your Brand Identity
  • -Leveraging Your Network
  • -Social Media for Artists
  • -Monetizing Your Music
  • -Showcase Your Skills (If Desired)

Course Content

Build Confidence & Define Your Unique Artistry
Develop the mindset and clarity needed to establish yourself in the music business. Topics Covered: ● Identifying your strengths & unique artistry ● Overcoming imposter syndrome & industry rejection ● Understanding your purpose as an artist

The Music Industry & Monetization Basics
Gain a foundational understanding of the music industry and how to generate income. Topics Covered: ● Music industry structure (labels, publishing, royalties) ● Revenue streams: Streaming, sync licensing, live shows, merch ● How to register & collect royalties (ASCAP, BMI, SoundExchange)

Artist Branding and Image Development
Craft a professional brand identity that sets you apart. Topics Covered: ● Defining your artist image & brand voice ● Creating professional promotional assets (photos, press

Social Media Mastery and Fanbase Growth
Leverage social media to expand your fanbase and increase engagement. Topics Covered: ● Social media platforms for musicians (TikTok, IG, YouTube) ● Creating viral content & working with algorithms ● Engagement strategies: How to turn followers into super-fans

Monetizing and Networking for Bigger Opportunities
Objective: Learn how to generate income and build valuable industry connections. Monetization strategies (crowdfunding, sponsorships, Patreon) Building and leveraging industry relationships Pitching to blogs, playlist curators, and music influencers

Artist Showcase & Future Success Plan
Perform (if desired), receive feedback, and set up a plan for continued success. Topics Covered: ● Performance preparation & stage presence ● Industry feedback & personal growth strategies ● Developing a 90-day action plan for continued success

Want to receive push notifications for all major on-site activities?

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